TORONTO TYPE

This sign is urgent and nonsensical at the same time. Its hyperactive energy puts a smile on my face.

There’s a whole string of these along a redone facade in the club district, and even though they’re obviously unfinished, I like them exactly the way they are. The wrinkled blue film adds to the sense of drama. When it’s peeled away, what will be revealed?

A large sign higher up announces the business name more clearly – The Ballroom – and if that mystifies you, a little detective work will tell you this is a new take on the bowling alley.

Scrambled, the letters of the name have a mischievous pull, as if they’re on their way to spelling other things. Like bowling pins knocked over and rearranged, they’re alive with possibility.

This entry was posted on March 3, 2011 at 7:00 pm and is filed under My Favourites. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.