Canadian Souvenirs

Canadian Souvenirs

Honest Ed’s is a typographic wonderland. I could probably find hundreds of details to single out, but for now I’ll focus on just one, this snappy sign on the northwest corner.

I like the contrast between the high-velocity brushwork of “Canadian” and the more deliberate craftsmanship of “Souvenirs.” The s’s on either end look like they are doing their best to be serious, but there’s a barely suppressed smile in their wild curves.

And why not? Souvenir shopping should be fun, particularly at Honest Ed’s.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s