Grand Lake Theatre

Grand Lake Theatre

I was in San Francisco earlier this month and took this picture while across the Bay in Oakland. Why do words in reverse have such a magnetism? They’re still legible, but at the same time they’re peculiar graphic marks that suggest the strangeness of all written language.

One thing I particularly love about this sign is the network of beams holding the letters aloft. From a distance it has the look of a cobweb.

Hope you’ve been enjoying your holidays!


One Response to “Grand Lake Theatre”

  1. torontotype Says:

    I’ve replaced the image I originally posted with a cropped version. I wasn’t too happy with the dark areas in the first version, and this one also shows off the sign better.

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